Logo and business card design for Roberta Janus Photography.
The logo is a combination of two letters J and R. The unity of elements creates a solid and professional look. The refined form reflects the features of the photographer’s works by emphasizing feminine elegance. The negative space which represents ‘j’ top-point reflects the photographer’s attentiveness to the details and thoroughness as well as creativity.
The optical illusion attracts a viewer’s eye.

Logo process: